Tarepanda

Tarepanda is a cute panda character which is designed by Hikaru Suemasa (末政ひかる) and is owned by the San-X Company. Tarepanda which means “lazy” panda or “droopy” panda in Japanese. More specifically “Tare” means lying on the tummy or can be described as slump down/slouch. These panda’s characters form by rolling around. How lazy? Just for your record Tarepanda is so lazy and slow that moves about 2.75 meters per hour. (according to company literature) Tarepanda loves to eat mochi (especially Suama, Japanese sweets).

In February 1998, San-X launched Tarepanda erasers and letter pads, which proved enormous hits. San-X believed these products were successful because they were released shortly after the Asian financial crisis of autumn 1997, a time when many people in Japan were facing layoffs and, consequently, were sympathetic toward a "worn-out" panda character. By 1999, sales of Tarepanda goods had reached 30 billion yen. Character Databank, a Japanese character popularity monitoring firm, has claimed Tarepanda was a huge hit in Japan. It was rated one of the most popular characters in Japan for being so "Kawaii" (cute in Japanese).

Tarepanda is featured in Picture Books,  Sticker Books, Videos, Games and Computer Softwares/Accessories.

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